Leadership Essentials: Communicating Vision





Today's leaders must be able to communicate vision in such a way that the audience is engaged and everyone understands and internalizes the message. Effective leadership communication gives purpose and meaning to the work that people do. Leaders should strive to communicate vision with a sense of integrity, building trust as an individual and as a leader. This course provides a general introduction to vision communication, including its nature and its purpose. You will be guided through numerous techniques and methods for a leader to successfully communicate vision, such as personalizing and multiplying a clear message, communicating enthusiasm in an authentic way, and making the organization's vision the employees' own vision. Materials designed to support blended learning activities aligned with this course are available from the Resources Page.


Supervisors, managers, directors, and individuals wanting to develop their leadership skills


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Communicating Vision

  • identify approaches to communication that are likely to be important to employees
  • match techniques for communicating vision to examples of how to execute them
  • communicate vision to employees, as a leader in a given scenario


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